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logo-designer

Strategic branding for small businesses

As a psychology-driven graphic designer, I create branding that combines market research, your brand's personality, and creativity, so that you'll feel like your branding is unique for you while attracting your ideal clients on a subconscious level.

graphic-designer-toowoomba

Let’s play a game...

I’m going to mention one word and I guarantee it'll spark your imagination. 

 

Go on, scroll down…

Disneyland

Whether your heart is filled with childlike excitement, or you’re picturing the castle, mouse ears or that shooting star, there’s a reason we know it’s the happiest place on earth.

It's branding!

You've probably heard of the 7 second rule - that's all it takes for someone to shape an impression of your brand. Since consistent branding builds recognition and trust, it's no surprise that branding can increase your bottom line.

Open your pantry and you'll see that every big brand knows the power of consistent, strategic branding. And small business owners who reach their dreams know it too. 

Poppins Copy's Dog
branding
logo-designer

I want you to become the name they remember and recommend

So we'll take every touch point as an opportunity to build brand recognition and rapport, so that your front of mind when their friends ask for a recommendation - even if they themselves have never bought from you!

Branding Projects

Get serious about your brand with a psychology-driven brand identity.

Your brand visuals make up 55% of a customer's impression. The other 45%? Your tone, values, and positioning carry the weight. So no, a logo alone won't cut it....

 

Since I'm all about best practice, I only offer psychology driven, research backed brands because this will bring you the best results.

So let's clarify your business direction, get strategic about how we're positioning your brand, create a logo suite, and connect with your ideal clients in impactful, money-making ways!

  • You’re wanting to teach others how to create their own websites.
    The resources are not intended for this purpose. They are licensed to authorised participants for the purpose of creating their own website and remain my intellectual property.
  • You’re too busy to scratch yourself.
    With this program, you need time to do the work. If you’re too busy to set aside the time, I’d recommend my “Done for you” websites, where you only need to provide your feedback.
  • You struggle to stick to deadlines, even when you know they matter.
    You’ll have all your dates set out in advance, so you can plan around them. But this is not the kind of program where there’s a lot of wiggle room.
  • You think your website will never need an update.
    With the tools I’ve given you, you’ll be able to make those changes as they happen. Nobody’s website stays the same forever!
  • You expect your website to do everything for your business.
    Your website is a tool that supports your business, but it will not do everything for you. It will certainly shave hours off your work every week, but you do still need to do things to ‘get your name out there.’

Client Experiences

Fertility-Path-Website-Branding

"Not only did Sarah overhaul my aesthetic and nail down my branding, she taught me so much that I can use to do it myself! Absolutely value adding at every turn. I can't wait to work with her more!!"

Kendal

Fertility Path

brand-toowoomba

We’ll be a great fit if:

  • You're ready to have a brand that feels like Cinderella's shoe - that is, a perfect fit for you.
     

  • You value the expertise of others and want to harness that power for your own business.

On the other hand, if:

  • You're not in a financial position to invest $2500 for a full brand or rebrand. I don't offer a smaller package, because in the eyes of your clients, your logos are only half of your business's branding. 
     

  • You’d ask a chef to make you dinner, but then tell them which knife to use and critique the ingredients in their special sauce... I'm sorry to say you'd be a better fit with a different graphic designer.

Since we’re still on the same page…

You could have a beautiful brand or rebrand in just a few weeks from our start date!

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Intro Call

Send me a message for a complimentary intro call and formal website price.

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Book In

Book your start date and get excited! Your new brand will be ready to show off in no time...

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Revisions

There's a lot of collaborative feedback during every step the branding process.

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Education

Your Brand Identity Guide will equip you to represent your brand consistently.

web-designer-Toowoomba

Keen to work together?

When I’m working for my clients, I give them my complete attention.

 

By booking in a time, I can make sure you’ll get the attention you deserve.

Sarah, Australian website designer, smiles at the camera
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